The Jewels are Virtual: Bäumer Vendôme’s NFT Collection Dazzles Paris

Spotted on the blockchain: High society’s favorite Maison, Bäumer Vendôme, sparkling brighter than ever with their innovative approach to high jewelry. This headline act is too irresistible to miss.

Bäumer Vendôme: A Cut Above in the Digital Age

In the never-ending drama of tech meets couture, Bäumer Vendôme has launched the most scintillating plot twist yet. NFTs, Non-Fungible Tokens for those who missed the memo, are the new hot-ticket item in the Parisian fashion world.

Just three decades ago, Lorenz Bäumer, the man, the myth, the legend, brought to life the now iconic Bäumer Vendôme. Today, they are pushing the boundaries once more by merging technology with tradition. They’re now embarking on a collaboration with Next Decade, Ledger, and Societhy, offering their unique NFT collection on Crypto.com’s NFT platform.

The NFT collection, aptly named “The Genius of Place Vendôme,” boasts only 19 NFTs. Each token represents a different gemstone, so whether you’re a Ruby or an Amethyst kind of gal, you’ve got your digital claim to a beautiful jewel.

The Crown Jewel of NFTs: Bäumer Vendôme’s ‘Rose de Damas’

At the heart of this opulent revolution is the “Rose de Damas” ring. Not only do the lucky buyers acquire an NFT of this exquisite piece, but they also get a chance to redeem the physical ring. It’s a fresh take on “have your cake and eat it too,” or in this case, “have your ring and wear it too”.

Even better, they will be privy to an immersive VR experience, delving into the making of the ring. Imagine witnessing the birth of your precious piece, indeed.

An Exclusive Ticket to the Parisian High Life

But the allure doesn’t end there. With Bäumer Vendôme’s NFT collection, buyers also receive an exclusive ticket to personalized experiences in Paris via the private club. If Paris is the city of lights, then Bäumer Vendôme’s NFT program is the dazzling star guiding your way.

As the visionary behind Bäumer Vendôme, Lorenz Bäumer, expressed, “After being the first one to use titanium, meteorite, or olfactive material in jewelry, penetrating the NFT universe is a very exciting opportunity…” This move indeed amplifies the allure of Bäumer Vendôme, uniting both the physical and digital worlds in a way that’s never been done before.


Mario Estrella

Mario Estrella

Mario Estrella is a seasoned journalist and digital marketing professional at exxeo.report, specializing in technology-related news. With over two decades of experience in the field, he brings a rich history of working in diverse media outlets and advertising agencies. Notably, he has been instrumental in driving significant growth in online presence and readership in his past roles​. At exxeo.report, Mario leverages his extensive experience and deep understanding of the digital landscape to deliver engaging and insightful technology news to the audience.

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