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Luxury’s Flying High: Etihad’s Exclusive NFT Loyalty Program

Takeoff Time – Luxury Meets Web3 with Etihad’s Horizon Club

Your favorite source here, and do I have a juicy piece of info for you? Etihad Airways, the national airline of the United Arab Emirates, known for its opulent offerings, are about to change the game. In a world where everyone’s chasing after the next new thing, luxury just flew a bit higher.

Coming this August, Etihad is launching an exclusive 300-edition expansion to their EY-ZERO1 non-fungible token (NFT) collection. Yes, you heard it right: your beloved airline is joining the blockchain bandwagon, and the view from up here is just exhilarating.

Up in the Air – The Perks of the EY-ZERO1 NFT Collection

The EY-ZERO1 NFTs, which first took off in July 2022, were not just about trading digital assets. The holders were, and still are, granted some of the most sought-after benefits in the aviation world. 

We’re talking Silver Tier status in the Etihad Guest program, exclusive access to the glittering world of the Yas Marina Circuit Formula 1 race, and even invites to an NFT holders’ event. Could it get any more elite?

But wait, there’s more. The new collection is designed to look like the Mission: Impossible-branded Boeing 787 Dreamliner, a sleek tribute to the “Mission: Impossible – Dead Reckoning Part One” movie. Picture yourself in a scene from your favorite action movie, jet-setting in luxury. Talk about exclusive experiences.

Next Stop – Horizon Club and the Staking-for-Miles Program

Just when you think it can’t get any better, Etihad has another surprise up its sleeve. They’re launching their Web3 loyalty program, the “Horizon Club.” The club is introducing a staking-for-miles program, allowing holders to stake their NFTs and earn Etihad Guest Miles in return. Your virtual investments can now land you real-world flights, upgrades, and other privileges. Exciting? We think so!

This high-flying program is a result of a partnership with real-world asset tokenization firm Arcube and infrastructure firm Crossmint. Other airlines might want to fasten their seatbelts; Etihad is setting the standard high.

Remember, the sky’s the limit when it comes to luxury. Stay tuned for more exclusives, and in the meantime, keep living life in the high-flying lane. 

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Abdullah Jhones

Abdullah Jhones

Veteran Independent Journalist | Investigative Reporter | Storyteller I am Abdullah Jhones, a seasoned independent journalist with a passion for uncovering the truth and sharing stories that matter. With over a decade of experience in the field, I have dedicated my career to shedding light on important issues and providing a voice to the voiceless.
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